We are pleased to announce that the new SGG Innovation Center (Germany) was officially inaugurated on August 15, 2023. This marks another important milestone in the Group’s strategic development and provides strong momentum for future growth and innovation.
The main mission of the SGG Innovation Center is to promote innovation and serve as a cornerstone of our development strategy. Through this center, we will develop creative solutions and strengthen our competitive position, with a focus on process integration as well as advanced technologies such as hydrogen and artificial intelligence. Guido Jaeger stated: “I believe that R&D organizations are the key to opening up new business opportunities through technology.”
“Our investment in the Innovation Center demonstrates our commitment to excellence. Our goal is to foster a culture that encourages innovation and allows bold ideas to flourish,” Jaeger emphasized.
The development direction and objectives of the SGG Innovation Center (Germany) will be overseen by the Dürkopp Adler Group’s Technology Committee, consisting of Chairman Zhang Min, Dr. Huang Hai, Dr. Frank Meyer, Wolf-Markus Frank, and Chen Yongwu, who will play a key role in defining its strategic direction.
The SGG Innovation Center (Germany) is located at KSL in Bensheim, where pre-development of innovative technologies and cooperation with universities will be advanced, ultimately benefiting the product development departments of the DA Group. Guido Jaeger added: “This additional commitment will significantly enhance the Group’s competitive position.”